Prime Minister Narendra Modi introduced the initiative through his official NaMo platform to coincide with the completion of his 11‑year tenure, urging citizens to “let us know how you view India’s growth journey”. The survey covers key themes such as counter‑terrorism, digital services, women‑led development, cultural heritage, and local representative responsiveness.
State‑wise analysis reveals Uttar Pradesh leading with 141,150 responses, followed by Maharashtra, Tamil Nadu, Gujarat and Haryana. Government officials have characterised the survey as a pivotal tool to democratise policy‑making through direct citizen interaction.
The questionnaire prompts participants to rate India’s counter‑terrorism evolution—offering options from "firm and proactive" to "reactive"—and assess national security perceptions. It also evaluates India's global stature, usage of Digital India services, and the impact of flagship programmes like Skill India, Make in India and Startup India.
Respondents are invited to reflect on cultural milestones such as the renovation of spiritual centres, preservation of heritage, and the elevated standing of the armed forces. They are also asked to consider themes such as women‑led growth and local governance effectiveness.
Officials assert the survey is designed to inform future policy decisions. “This unique survey … empowers citizens to express opinions on key national issues and government initiatives,” reads a government statement. It is hosted on the NaMo App and includes prompts related to the Viksit Bharat vision and national development priorities.
Survey access is enabled via the app’s home screen or through an “11 Years of Seva” banner. Participants can complete the mobile‑friendly questionnaire in five to ten minutes.
Digital engagement experts note that while the volume of responses marks a milestone, the representativeness across demographics and regions will determine its actual policy utility. Some analysts warn that self‑selection bias may influence the data, and that responses should be statistically weighted to ensure they reflect the broader electorate.